measurement
Vouch blog posts tagged measurement: guides on generative engine optimisation, AI search visibility and how AI assistants recommend brands.

AI Share of Voice: What It Is and How to Measure It
AI share of voice is your share of the brand mentions in AI answers, measured against named rivals. How to calculate it, benchmark it and act on it.
8 min read

Quick AI Visibility Check: A 30-Minute Checklist
A quick AI visibility check you can run by hand in 30 minutes: seven prompts to ask, what to write down, how to read it and the first thing to fix.
4 min read

What Is an AI Visibility Audit? A Practical Checklist
An AI visibility audit finds where AI assistants drop your brand and why: crawler access, page quality, third-party coverage. A seven-step checklist to run it.
6 min read

How to Track Brand Mentions in AI Search
Tracking brand mentions in AI search means logging what ChatGPT, Perplexity and Gemini say about you. A free manual method, what tools add, and what to do next.
5 min read

Zero-Click Search: What It Means for Brand Marketing
Most Google searches now end without a click. What zero-click search does to brand marketing, which queries still send visits, and how to win the answer.
5 min read

AI Search Visibility: What It Is and How to Measure It
AI search visibility is how often and how favorably AI assistants mention, cite and recommend your brand. The metrics that matter and how to build a baseline.
4 min read