AI search
Vouch blog posts tagged AI search: guides on generative engine optimisation, AI search visibility and how AI assistants recommend brands.
The First Answer Is Not the Sale: What Happens After the Prompt
Buyers do not ask AI one question. They ask five more, and brands drop out at each one. Here is the six-stage journey AI answers take, and how to survive it.
4 min read
What Is Generative Engine Optimization (GEO)?
Generative engine optimization is making your brand visible inside AI-generated answers. Here is what it means, where it came from, and what actually works.
4 min read