platforms
Vouch blog posts tagged platforms: guides on generative engine optimisation, AI search visibility and how AI assistants recommend brands.

Perplexity SEO: How to Get Your Brand Cited and Recommended
A practical guide to Perplexity SEO: let PerplexityBot in, clear your firewall, write pages Perplexity can quote, and measure citations and picks.
6 min read

Should You Block GPTBot? The Real Trade-Offs of Blocking AI Crawlers
Blocking GPTBot is a training choice, not a search choice. What each OpenAI, Anthropic, Google and Perplexity crawler does, and what blocking it changes.
8 min read

Gemini SEO: How Google Gemini Decides What to Recommend
Gemini SEO is the work of being named in the Gemini app and in the AI Overviews and AI Mode Gemini powers. How Google picks sources and what helps your brand.
5 min read

Google AI Overviews and AI Mode: How to Show Up When Google Answers for You
AI Overviews appear on about 16 percent of US keywords and cut clicks to top pages by more than half. How inclusion works and what to do about the click loss.
4 min read

How Perplexity Chooses Which Brands to Cite
Perplexity cites around ten sources per buying answer and leans on comparison pages and niche directories. How its sourcing works and how to get included.
3 min read

How to Rank in ChatGPT Search in 2026
Ranking in ChatGPT means being mentioned, cited and recommended in its answers. Here is how ChatGPT finds pages, and the concrete steps that improve your odds.
4 min read